How it works

From client link
to delivered audit.

Signal handles the entire audit process once your client connects. Here's exactly what happens — for you and for them.

01
You — takes 30 seconds
Get your branded link from the console
After signing up, visit the Auditor Console. Enter your business name, pick an accent color, and Signal generates your branded client connection link. One link works for all your clients — you send it every time you start an audit.
Example link
signalppc.com/audit?auditor=AGY_xxx&name=Your+Business
02
You — send it anywhere
Send the link to your client
Drop the link in your kickoff email, Upwork message, proposal, or wherever you communicate. Tell your client to click it and follow the steps. That's your only instruction — Signal walks them through the rest.
03
Your client — takes about 60 seconds
Client confirms details and connects
Your client lands on a page branded with your business name. They fill in their name, company, and website. Then they click Connect Google Ads — which opens Google's standard authorization screen. They click Allow. Done.
What they authorize
Read-only access to Google Ads performance data · No account changes possible · Revocable anytime at myaccount.google.com
04
Signal — automatic
Signal pulls 30 days of live data
The moment your client clicks Allow, Signal pulls the last 30 days of account data directly from the Google Ads API — campaign performance, keyword spend, search terms, conversion data, and impression share. Live data, not a CSV export.
05
Signal — automatic
AI writes the audit
Signal analyzes the data across four categories — conversion tracking, search term efficiency, campaign structure, and efficiency — and writes a 600–900 word plain-English audit with real campaign names, real dollar amounts, and specific recommendations.
Audit covers
Overall score (0–100) · Conversion tracking (0–25) · Search term waste with named queries and $ amounts · Campaign structure vs budget allocation · CPA/ROAS efficiency · Estimated monthly waste with math shown · 5 prioritized recommendations
06
You — in your inbox in ~3 minutes
Review, brand it, deliver it
The audit arrives in your inbox with your client's details at the top and the full report below. Read it. Make any edits. Add your branding. Forward it — or copy it into your own template. Your client never sees Signal. The work is yours.

Who uses Signal

Signal works for anyone who delivers Google Ads audits as part of their service.

Freelance auditors
Sell audits on Upwork or Fiverr at $300–$1,500 each. Signal generates the deliverable in 3 minutes — you review it and collect the payment.
Google Ads consultants
Include audits as part of your onboarding or prospecting workflow. Get a complete account picture before your first strategy call.
Small agencies
Run audits on prospective clients as part of your sales process, or deliver them as a standalone paid service to existing clients.

Ready to run your first audit?

Start at $99/month. Your branded link is ready the moment you sign up.

See pricing →