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Find out if your Google Ads are working — or wasting money

Get a free health score across 4 dimensions in under 3 minutes. No credit card. No commitment. You don't need to be a Google Ads expert — we translate everything into plain English.

Grade My Account

Read-only Google Ads access. No changes ever made to your account.

What we measure

4 dimensions. One score.
Immediate clarity.

Every graded account is scored across the 4 areas that determine Google Ads performance.

Conversion Tracking
Are conversions properly tagged? Is Smart Bidding getting the data it needs to optimize?
Search Term Efficiency
Which search terms are wasting budget? Where are the negative keyword gaps costing you?
Campaign Structure
Are campaigns structured to learn? Do ad groups have enough data to reach Smart Bidding thresholds?
Efficiency & Bidding
Is impression share being captured? Are bid strategies appropriate for the account's conversion volume?
Sample output

Here's what you'll receive.

Your overall score is broken down by dimension — so you know exactly where to focus first. Each section includes specific findings, waste estimates, and a prioritized action plan written in plain English, not ad-speak.

The grader is free for anyone running their own Google Ads. Agency plans deliver a full white-label PDF report with your branding for client delivery.

Sample dimension breakdown
Conv. Tracking
14/25
Search Terms
20/25
Campaign Structure
14/25
Efficiency & Bidding
6/25
72 / 100
Overall account score
Average Needs work

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